Description A redesign of the logo for Style Motorbikes in Vietnam. I took cues from the classic backpacker style bikes as well as the flag of Vietnam. The colours are based off both the flag and a military style which is popular amongst motorbiking backpackers. Services Graphic Design . Branding Concept Style motorbikes is one of the most well known and trustworthy motorbikes sales and rental companies in Vietnam. They offer top quality bikes to backpackers and travellers touring the length of the country. However, their branding and logo wasn’t representative of the quality of their services. I redesigned their logo to create a strong, simple and powerful piece of branding. This striking identity gives a strong sense of location though historical context and reflects the vibe the company wanted to portray with their branding.
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